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Kristin Herrera

Executive Vice President, Health Plans

“I am passionate about making a meaningful difference in healthcare by expanding access to high-quality care and delivering solutions that improve lives. Through collaboration and partnership, we can transform healthcare and create real value for members, health plans and customers.”

Kristin Herrera leads Accolade’s Health Plan and Expert Medical Opinion business, overseeing the business development and customer success teams. In her role, she cultivates strategic partnerships with health plans, driving collaborative solutions that deliver better outcomes for members, health plans, and customers. Through virtual care, expert medical opinion, and steerage capabilities, Herrera and her team help reduce healthcare costs, improve clinical outcomes, and empower members to access the care they deserve.

Herrera joined Accolade in 2021 through the acquisition of 2nd.MD, where she served as Chief Growth Officer. Her expertise in developing integrated solutions and distribution channels with health plans has been pivotal to the accelerated growth of Accolade’s partnerships in the healthcare space. With over 25 years of leadership experience, Herrera has a proven track record of driving business growth across employee benefits, global insurance, health and wellness, and mergers and acquisitions.

Before joining Accolade, she held senior leadership roles at UnitedHealthcare, UnitedHealth International, HIP Health Plan of New York, and Prudential Healthcare (now Aetna).

Herrera earned a Bachelor of Science in Business Administration from Bucknell University and is recognized as an accomplished leader passionate about transforming healthcare through innovation and collaboration.